WHAT’S THE SCOOP? 
An Internet Treasure Hunt Exploring Entrepreneurship
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Working with a partner, find the Ben & Jerry’s Ice Cream website using the keywords Ben & Jerry. Once you have found their website, search out the answers to the following questions. You will need to use many links within this site to find all the answers. Don’t give up—all the answers are there! The first pair that answers all the questions correctly will earn a free ice cream from the cafeteria.
1. When was Ben & Jerry’s founded and where? ____________________________
2. How much startup capital was needed to start B & J’s _____________________
3. What are the 3 main parts of their mission statement?
a. ____________________________________________________
b. ____________________________________________________
c. ____________________________________________________
4. How is Ben & Jerry’s listed on the stock exchange (NASDAQ)?______________
5. According to their organization chart, who is the CEO? ____________________
6. Where do proceeds from Cherry Garcia ice cream go? ______________________
7. What is Oprah’s favorite flavor of ice cream?_____________________________
8. How did Ben & Jerry meet? __________________________________________
9. What local college did Ben attend? ____________________________________
10. What countries outside the United States have scoop shops or partnerships?
11. What is a Partnership? ______________________________________________________________
12. Which country outside the US was the first to open a Ben & Jerry’s shop? ______________________________________________________
13. How much free ice cream do employees get everyday?__________________
14. What local city did Ben & Jerry first investigate to start their business?_________
15. Why did they decide not to locate in that local city?________________________
16. What is one of the largest causes of toxic water pollution in the United States? ______________________________________________________________
17. What is dioxin and how is it used?______________________________________
18. When is free ice cream cone day?__________________________________
19. How many free cones were given out in 2000?__________________________
20. Is Holy Cannoli ice cream still made?
BONUS
Print and build a cow, a garage, or colonial building from your website traveling to display when our guest speaker comes to class.